10 profitable business ideas in Kenya that can change your life in 2024


High rates of unemployment and poor working conditions are some of the challenges facing young people today. A speedily declining economy implies that the situation could get even worse. Therefore, it is time you invested in these profitable business ideas in Kenya.

profitable business ideas  SRC: @Pinterest
Kenyan money SRC: @Pinterest

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Apart from ideas, successful entrepreneurs rely on current market trends. Also important is a knowledge of in-demand products and services. Most of the opportunities on our list require little to no income.

10 profitable business ideas in Kenya in 2024

Becoming own boss is everyone’s dream but only the risk-takers can make it happen.

Here is a starter pack of 10 opportunities that are either untapped or under-tapped.

1. Photography in Kenya

We live in a social media space where customers are willing to pay a lump sum for quality photos and videos.

All you need to start attracting quick cash is a sharp focus camera and a few skills on how to edit in software. Both indoor and outdoor photography are well-paying especially for those with good customer relations.

2. Beauty and salon business

Kenyan ladies are frequent salon visitors with a tendency of investing heavily in beauty products.

For that reason, any strategic investor can reap big from these beauty conscious lasses. Setting up a profitable salon is all about offering personalized services to expectations. Also in line with salon business are spa and barbershop.

3. Catering business, cafe, and bakery

Cooking is an all season business idea with a steady stream of income. To start with, catering is ideal for those with professional skills.

However, anyone can open a bakery, butchery, or start a coffee shop out of passion. Hiring people with a passion for cooking is an alternative if you lack the skill in yourself.

Fast foods are a hot cake investment for the working population while organic foods are the best nearby people struggling with lifestyle conditions.

4. Cleaning and car wash services

Most people and businesses insist on working in a clean environment but do not always have enough time to clear the mess. Cleaning ranges from domestic to corporate.

Small scale cleaning services include washing clothes, carpets, and cars for individual or family-based clients. On the other hand, you can apply for tenders in large businesses and hire a team to deliver cleaning services at good pay.

5. Academic writing and research

Writing is the cheapest business idea if you are out for quick money. Most university students and graduates are already writing from home.

Make money from Writing SRC: @iStock
Make money from Writing SRC: @iStock

Academic writing and research jobs can fit anyone with high school qualifications and above. Even so, graduates stand a better chance to handle more tasks and, therefore, earn more money. A standard writing account costs anywhere above Ksh. 100,000. When starting, an account is not necessary because several managers are willing to hire reliable writers.

6. Content creation – blogging and YouTube

Apart from social media, Google and YouTube are thirsting for new content creators in various niches.

You can choose between blogging and YouTube for a decent paycheck. In blogging, you will need fair writing skills and a website. Moving on, YouTube is all about creating engaging content. In both cases, content creators earn through advertisements and brand endorsements.

7. Creative artwork

Creativity is a well-paying skill for those lucky enough to land good gigs. After all, it is impossible to stand out without creativity.

Creative artwork involves but is not limited to drawings, paintings, and design work. In essence, every sector has a big margin for creativity. 

8. Professional consultancy

A good number of Kenyans are professionals with globally recognized certification. One can either open a physical office or a website to help those struggling.

The possibilities and endless from a life coach to a technical consultant. It is interesting how much people are willing to spend in exchange for legal and medical advice. You too can start a consultancy in your area of expertise including forex trading.

9. Sales and marketing

Brands and lead suppliers are always looking for sales representatives on a commission-based payment.

Those with a greater convincing power stand a chance to pocket a fortune. Marketing returns are even higher for those willing to endure an initial season of minimal pay.

10. Personalized services

Workplaces are getting busier leaving people without an option but hiring home and office assistants.

Firstly, career moms are constantly in need of daycare services in which their kids can receive the best treatment.

Secondly, there is a desperate need for health and fitness coaches who can help with gym services.

Thirdly, there is an upsurge of people seeking to join lessons in line with software development, technical drawings, and basic computer applications among others.

Lastly, there are enough prospects for interior designers and landscaping service providers.

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Keen opportunity seekers often go for the most profitable business ideas in Kenya. Nevertheless, all ideas are rewarding when approached with passion rather than an appetite for profits. 

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Devoughter

I am an actress at Ndizi Tv and fun fair writer at Kenyan Moves News and Media Website.